The term GWAP was coined by Lenore Blum, a professor of the Carnegie Mellon University, and was first published on her blog22.
22 http://blog.gwap.com/2008/05/hellow-world.html


reasons to play:

Autonomy, which is the trait concerning a sense of volition or willingness when performing a task and it.s enhanced when the game design offers flexibility over movement and strategy, choice over tasks and goals and rewards.
. Competence, which is the trait concerning the need for a challenge and feeling of control. Competence is enhanced when games controls are intuitive, optimal challenges are given to the player and finally positive feedback is provided.
. Relatedness, which is the trait concerning the experience a person feels when connected with others. Several studies have shown that social factors and social interaction are important for motivation for playing games.


motivation to contribute to community:

Improvement of skills (extrinsic);
. Enhanced professional status (extrinsic);
. Altruism (intrinsic, defines the overall help given to the community);
. Reciprocity (intrinsic, defines the reward a player receives back from their effort);
. Reputation (intrinsic, achieved by high score lists);
. Intellectual stimulation (intrinsic, achieved when the game provides harder challenges);
. Sense of obligation to contribute (intrinsic).

motivations to tag

. Future retrieval (marking items in order to retrieve them later);
. Contribution and sharing (making resources findable for others);
. Attract attention (making other people look at someone.s own resources);
. Play and competition (tagging resources by a set of rules);
. Self presentation (making people know one is familiar with a resource);
. Opinion expression (sharing one.s opinion with people).




criteria:
the specification and design of the new mini games will focus with regard the following motivational factors: flexibility, challenge, competition, social interaction, reputation and future retrieval